Cross-channel dashboards
that show
marketing ROI
Porter blends marketing and sales data across channels to track performance
Porter
blends marketing and sales data across channels
to track performance
down to actual ROI and profit on
Looker
Studio
&
Sheets
Trusted by +1500 marketing teams and agencies
Free dashboard templates
Copy and edit the exact reports other brands and agencies are using today.
E-commerce
- Profits & unit economics
- Top products & customers
- Acquisition & attribution
B2B
- Funnels
- Demand gen (pipeline)
- Web & email

PPC
- Campaign monitoring
- Creative performance
- Ad pacing, Budget tracking

Social Media
- Post performance
- Follower tracking
- Stories & video
Teams &
agencies
- Executive presentations
- Multi-client/brand monitoring
- KPI tracking
segment and visualise data exactly as you need.
Truly white-label
10s of chart types
Make a copy
Share via email, PDF, links
Dropdowns and search boxes
Goal tracking
Write narratives
View any date range
Calculate any KPI
DResponsive mode
Self-managed marketing data
warehouse to reap the benefits of
Google BigQuery
with no devs—and 10x faster setup.

| Integrations: | +100s General purpose |
| Setup: | Set & manage queries, tables, joins, & transfers |
| Data syncing: | Either real-time or stored |
| Segmentation: | Manual data mapping (with templates) |
| Fields: | 1000s |
| Pricing: |
|

| Integrations: | ≈ 20 Marketing-focused |
| Setup: | 5-minute setup |
| Data syncing: | Both |
| Segmentation: | Automated by date, channel, source, account, campaign, creative, UTM, content. |
| Fields: | 1000s + profit & ROI metrics |
| Pricing: |
|
Shift from multi-channel to
cross-channel reports

| Better for | Get started with marketing reporting automation |
| Data sources | Connect each separately |
| Fields | Data source-level only |
| Data volume | Fewer data sources, platform-level conversion and sales tracking |
| Audience | Marketing analysts |

| Better for | Manage data faster, at scale—and measure your actual marketing profit & ROI |
| Data sources | One blended connection to rule them all |
| Fields | Data-source-level + blended fields |
| Data volume | Multiple accounts, brands, campaigns, conversion and sales sources |
| Audience | Marketers, managers, and executives |
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10s of free dashboard templates